About Links That Rank
We’re on a mission to make trusted link building accessible to every business through our industry-leading 23-point quality control process, 60,000+ domain blacklist, and Originality.ai verified human content.
Founded
2019
20,000
Global Customers
4.9/5
Client Rating
As Featured In...
Our Story
Founded in 2019 by SEO veteran Matthew Woodward, LinksThatRank was built out of frustration. The same frustration that has run through every serious SEO’s career at some point.
Most link building services simply aren’t trusted. They sell poor links, use AI content, skip quality control, and damage clients’ rankings while they’re at it.
Not willing to accept that as an industry standard, we built LinksThatRank with the same high standards we always ran our own SEO agencies by: brutal quality control, real publishers, no toxicity, and full transparency.
Today LinksThatRank operates alongside our sister SEO agency Search Logistics . We share the same blacklists, values, and obsession with links that actually move the needle. We’re trusted by SEO agencies, in-house teams, and ambitious businesses all over the world.
What We Offer:
- Guest Posts: Single posts and monthly packages (Combo, Bronze, Silver, Gold, Platinum) of editorial guest posts on actual publishers that have been vetted for 100% verified organic traffic.
- Link Inserts: Niche relevant link inserts into older content on authoritative websites – inheriting page authority and indexation that the page already has.
- Agency Program: Receive up to 15% off any DFY packages as an agency or enterprise level customer with a dedicated account manager and white-label analytics/reporting.
Company Milestones
2026
A new surprise, coming soon
2024
Launched new services including link inserts, improved operational efficiency to avoid price increases
2023
Took an early stance against AI content improving standards while competitors reduced their standards
2022
Improved quality standards based on customer feedback
2020
Launched a dedicated platform
2019
LinksThatRank founded by Matthew Woodward
7+
Years Experience Building High Quality Links
50,000+
Active Publishers With Strict Quality Approval
20,000+
Happy Clients With Positive Ranking Results
60,000+
Domains Other Suppliers Sell, Blacklisted Here
LTR TEAM
Meet Our Leader
Matthew Woodward
CEO & Co-Founder
SEO blogger. Award-winning. International keynote speaker. Search marketer with 25+ years experience. Founder of matthewwoodward.co.uk, Search Logistics and LinksThatRank. Author of Amazon best seller “The 28 Day SEO Challenge” book. Tutorials used by millions of marketers.
30+ Wordwide
Search Marketing Experts
John Smith
Head of SEO
15+ years in SEO. Former Head of SEO at Fortune 500. Speaker at SMX, Pubcon.
David Park
VP of Customer Success
Former Google engineer. Built scalable platforms processing 1M+ requests daily.
Jacob Deo
Head of SEO
10+ years in digital marketing. Helped 500+ agencies scale their link building.
LTR Mission
Our Mission & Values
What drives us every day
Transparency First
Clear Pricing. Clear Process. Clear Reporting. See exactly what a link costs. See exactly what we’re doing. See exactly what we delivered.
Quality Guaranteed
Each and every link we provide is manually reviewed against our 23-point checklist AND verified human-written through Originality.ai. If we find a link that doesn’t pass, we don’t ship it.
Results Focused
We judge the success of our links by the rankings they move and the traffic they drive - not simply DR scores. We hold ourselves to the same standards we expect from our own SEO agency's client work.
Events
Industry Events & Recognition
Where you might have seen Matthew speaking at events
Affiliate World Asia
Bangkok, Thailand - Asian affiliate marketing and e-commerce conference.
Affiliate World Europe
Barcelona, Spain - European performance marketing and affiliate strategy conference.
Affiliate Summit West
Las Vegas, USA - Flagship global affiliate and performance marketing conference.
Affiliate Summit East
New York City, USA - East Coast affiliate marketing conference for networks and publishers.
UnGagged
London, UK - Closed-door event sharing unfiltered, advanced SEO tactics.
Boston SEO Conference
Boston, USA - Regional US event on practitioner-level SEO and blogging.
Best Link Building Platform
Search Engine Journal (2023)
Top SEO Tool 2022
G2 Crowd
ISO 27001 Certified
Information Security
Google Partner
Premier Status
Services
Our Core Services
Done-for-you link building, built to a higher standard.
Link Inserts (Niche Edits)
Backlinks crafted into pre-existing aged content on niche sites that have real organic traffic. Gain faster results by having links added to content that already has history behind it.
- Editorial links in trusted content
- Minimum 12 month old articles
- 23-point quality assurance check
Quality Guest Posts
Editorial guest post placements on genuine publishers. Buy single guest posts or sign up to one of our monthly packages for clients running regular campaigns.
- 1,000+ words of human content
- 3x link tiers based on domain rating
- 23-point quality assurance check
Agency Program
Apply today for exclusive discounts and priority support for agencies running consistent link building campaigns on behalf of clients, or customers that run enterprise level campaigns.
- 15% OFF on link solutions
- Dedicated account manager
- White-label CSV export reports
Tool demonstration
Industry Leading Tools
Powerful analytics that drive smarter link building decisions
RECOMMENDED FOR BEGINNERS
Keyword Opportunity Tool
Discover quick-win keywords ranking in positions 2-30 with high commercial intent and conversion potential.
Data Points:
Up to 500 keywords
Focus:
Commercial Intent
Target Range:
Positions 2-30
- Google Search Console integration
- Commercial keyword filtering (🔥 indicators)
- CPC data for value assessment
- Keyword difficulty scoring
Steal Competitors links
Link Gap Tool
Identify backlink gaps between your website and top-ranking competitors for specific keywords.
Analysis Depth:
Up to 1,000 links
DR Categorization:
4 Power Tiers
Budget Planning:
Smart Allocation
- Automated competitor identification from SERPs
- Domain Rating tier analysis (DR 0-80+)
- Historical tracking and visual reports
- Direct marketplace integration
RECOMMENDED FOR SEO’S
Competitor Link Tool
Identify and steal valuable backlinks that your competitors have but you’re missing from their link profiles.
Competitor Limit:
Up to 5 domains
Analysis Depth:
Up to 750 links
Auto-Suggestions:
Ahrefs Powered
- Auto-suggested competitors from Ahrefs
- DR tier filtering and budget controls
- Visual comparison reports
- Automated campaign generation
Industry Leading Approach & Innovations
Revolutionary technologies that set us apart from the competition
AI Campaign Builder
Intelligent Offer Generation
Our proprietary AI system analyzes your domain, competitors, and keyword targets to automatically generate the most effective link building campaigns with precision targeting.
Smart Analysis
Three specialized tools work together to identify opportunities
Budget Optimization
Intelligent allocation across DR tiers for maximum ROI
Auto-Targeting
AI selects optimal publishers based on relevance and authority
Quality Assurance
Built-in filters ensure every offer meets quality standards
Learn more about our quality processes
Sitemap Topical Mapping
Advanced Relevance Intelligence
Revolutionary technology that analyzes your entire website structure to create detailed topical maps, ensuring perfect content-to-publisher matching for maximum SEO impact.
- Automated sitemap crawling and categorization
- Primary and secondary topic identification
- Publisher relevance scoring with percentages
- Semantic relationship analysis for content alignment
Relevance Accuracy:
94.7%
Processing Speed:
Real-time
Advanced Content Assessment
Multi-AI Quality Analysis
Cutting-edge content evaluation using multiple AI systems including Claude API for E-A-T analysis, ensuring every piece of content meets Google’s highest quality standards.
12
E-A-T Metrics
5
Quality Scores
AI
Originality Check
Plagiarism Free
- Purpose clarity and content originality scoring
- Semantic relevance verification
- Grammar and readability optimization
- Real-time validation with visual indicators
Publisher Quality Assurance
Comprehensive Link Verification
Industry-leading quality control system with automated checks across technical, content, and compliance factors to guarantee every published link meets our strict standards.
Technical Validation
Domain Rating, traffic verification, IP validation, robots.txt checks
Content Standards
Word count, originality, contextual placement, internal linking
Compliance Checks
Sponsored disclosure, link attributes, category relevance
Quality Pass Rate
99.2%
Industry Recognition
Featured in Search Engine Journal, Moz, and Ahrefs for innovation excellence
Tool demonstration
Advanced Platform Features
Powerful tools for strategic link building
Dashboard Analytics
- Multi-currency pricing with intelligent rounding
- Real-time metrics with 6-month historical trends
- Interactive charts using Recharts visualization
- Mobile-optimized responsive design
Dashboard Analytics
- Multi-currency pricing with intelligent rounding
- Real-time metrics with 6-month historical trends
- Interactive charts using Recharts visualization
- Mobile-optimized responsive design
Project Management
- Real-time URL format validation
- Multi-URL sitemap processing
- Track up to 5 competitors per project
- AI-powered category auto-detection
API Integrations
- Ahrefs API for domain metrics & competitor data
- Topic Mapping API with 6-month refresh cycles
- Multi-currency payment processing
- Zendesk & Calendly integration
Specialized Niche Expertise
Our team has proven experience placing links in highly competitive & difficult niches – each niche we cover goes through enhanced vetting, along with every client getting our same 23-point quality review.
Healthcare & Medical
Finance & Investment
Technology & Software
Digital Marketing & SEO
Real Estate
Legal Services
Home Improvement & DIY
Travel & Lifestyle
We have 31 Niches as seen below, divided into 250+ sub topics, and provide relevance matching to your domain.
- Adult Content
- Automotive
- Beauty & Personal Care
- Business & Industry
- Cannabis, CBD, Smoking & Vaping
- Cryptocurrency
- Dating Services
- Education & Career
- Entertainment
- Environment & Agriculture
- Events & Gifts
- Fashion
- Finance & Loans
- Food & Drink
- Forex & Trading
- Gambling & Betting
- Health & Medical
- Home & Garden
- Legal & Government
- Lifestyle
- Marketing & SEO
- News & Media
- Parenting & Family
- Pets & Animals
- Real Estate
- Science & Research
- Self Care & Wellness
- Shopping
- Sports & Fitness
- Technology
- Travel
Testimonials
SEO Expert Testimonials
We’ve used many link suppliers in the past with little or no results on the rankings. After just one order’s links from LinksThatRank we saw positive results.
John O’Toole
Casino & iGaming
After working with many link-building suppliers in the past, we quickly understood why LinksThatRank has such a solid reputation. Responsive team, quality links.
Vanessa Kennedy
Legal Niches
These links really do improve rankings, for even some of the most competitive high-volume search terms. The service & support are great too, with solid delivery times.
Kevin Purchase
SEO Director
I’ve used other leading link building agencies who are very well-known in SEO circles and, to be honest, their links were absolute crap in comparison to LinksThatRank.
Marquis Matson
Outdoor NIche
I tried a number of link building services with inconsistent results before switching completely to LinksThatRank. Their team knows what they are doing & deliver results.
Rahul Nagare
Chief Technical Officer
WORLDWIDE
Our Global Presence
LinksThatRank is trusted by clients worldwide, with strategic locations in New York, London, Paris, Lisbon, and Johannesburg.
World-Class Support
We’re here to help you succeed in link building.
Responsive Support
Quick and helpful support from our team through email and live chat.
Dedicated Account Manager
Agency & Enterprise clients receive a personal expert to help them achieve the best results.
Knowledge Base
Find answers with our comprehensive list of FAQs, link building case studies, and guides.
Have more questions?
LinksThatRank Company FAQ's
What is LinksThatRank?
LinksThatRank is a done for you link building service which publishes editorial backlinks on vetted publishers that can demonstrate verified organic traffic.
Established in 2019, LinksThatRank was founded by SEO specialist Matthew Woodward. It operates alongside sister agency Search Logistics.
What niches does LinksThatRank work in?
LinksThatRank works across 31 niches and over 250 sub-topics, covering sectors from finance, health and technology to highly competitive and restricted industries such as gambling, crypto, CBD, forex and adult.
Publishers are relevance matched to suit each client’s domain.
Who uses LinksThatRank?
SEO agencies, in-house marketing teams and ambitious businesses all over the world.
To date, LinksThatRank has worked with over 20,000 clients. It’s ideal for any organisation that wants high-quality link building done for them, but not run publisher outreach campaigns in-house.
Who is LinksThatRank’s founder?
How does Search Logistics relate to LinksThatRank?
Search Logistics is LinksThatRank’s sister brand. Both were created by founder Matthew Woodward.
Search Logistics is the SEO agency; LinksThatRank manages the link building division. Instead of competing against each other, both brands share resources such as blacklists, values, and quality standards.
Where are LinksThatRank located? Do they work with international clients?
LinksThatRank is registered in the UK but works with clients from around the world.
Its team of SEO and SEM experts is situated across New York, London, Paris, Lisbon and Johannesburg.
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